Rolex Datejust 31 31 mm, Everose Rolesor, White Dial m278271-0002

Name: Rolex Datejust 31 Everose Rolesor, M278271-0002
SKU: m278271-0002
Price: 16850.00 BND
Availability: InStock

BND 16850

Reference
278271

Model Case
Oyster, 31 mm, Oystersteel and Everose gold

Water Resistance
Waterproof to 100 metres / 330 feet

Bezel
Fluted

Dial
White

Bracelet
Jubilee, five-piece links

Movement
Perpetual, mechanical, self-winding

Calibre
2236, Manufacture Rolex

Power Reserve
Approximately 55 hours

Certification
Superlative Chronometer (COSC + Rolex certification after casing)

Reference
278271

Bracelet
Jubilee, five-piece links

Model Case
Oyster, 31 mm, Oystersteel and Everose gold

Movement
Perpetual, mechanical, self-winding

Water Resistance
Waterproof to 100 metres / 330 feet

Calibre
2236, Manufacture Rolex

Bezel
Fluted

Power Reserve
Approximately 55 hours

Dial
White

Certification
Superlative Chronometer (COSC + Rolex certification after casing)

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

White dial

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

Everose Rolesor

Lacquer combines almost limitless freedom of colour with intensity and a smooth finish. The lacquering technique consists of successively depositing six thin layers of lacquer on a brass base plate. A colourless varnish is then applied to give the colour or shade all of its depth and shine. Once the varnish is dry, the surface of the dial is polished to magnify the colour; the dial is then ready to be pad printed and receive its appliques.

Model Availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Chang Ein Hong is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.